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Press article

Announcement for Sabinsa's commitment to supply chain excellence


30 years into the business of supplying high-quality botanicals to providers of health and wellness products, our customer Sabinsa realised that they were ahead of current consumer trends demanding transparency, ethical and sustainable commitments from product manufacturers.


Company founder Dr. Muhammed Majeed was visionary in understanding the capital importance of this commitment for the success of his business.


Sabinsa felt it was a strong argument to communicate towards their customer base to increase their confidence in partnering with Sabinsa for the years ahead.


We worked with Sabinsa’s marketing team to create an impactful press article ready to be disseminated across their network of preferred publications.  The format is a 6-page document explaining in detail the points Sabinsa puts forward to highlight their claim.


The result is a broadly disseminated message to their target audience along with an additional high-value content piece available for their ongoing PR and inbound marketing efforts.


Click on the link below to view the article.


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